The idea stemmed from our personal situation.

In 2013, we had the idea for LifeLoop.

This photo is of my father-in-law, Lee, his two brothers and their mom. She lived in a senior living community and started on the independent side and quickly progressed to assisted living, then memory care. Our family couldn’t help but wonder what warning signs we may have missed. Shortly after we had the idea we sat down with Lee. With his validation and support we decided to move forward with building a product.

Amy Johnson
Co-founder of LifeLoop